BigCommerce Digital Marketing Ecommerce

Senior Marketing Automation Specialist BigCommerce [Video]

BigCommerce is disrupting the e-commerce industry as the SaaS leader for fast- growing, mid-market businesses. We enable our customers to build intuitive and engaging stores to support every stage of their growth.

The BigCommerce Sr. Automation Specialist operates in the Revenue Operations – Technology organization to produce and execute Marketing tactics, programs, and campaigns via our Marketing Automation Platform (MAP), Marketo. On top of day-to-day operations, maintenance, and administration of Marketo, the Sr. Automation Specialist is responsible for optimizing the MARTECH (Marketing Technology) Stack, Integrations, APIs, and the data structure that supports Database Marketing and Lead Lifecycle to enable the “gold standard” of marketing — delivering the right message, to the right person, at the right time!

What You’ll Do:

  • Work cross-functionally with the Marketing team to develop new processes, build Marketo Programs, Drips & Nurtures in support of our Marketing efforts 
  • Build within the Marketing Activities, Lead Database, and Design Studio sections …
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In this episode of "My Job is YouTube", Bay Area-based Randy Lau of Made with Lau, tells the story of being out of work during the COVID-19 pandemic and having a baby on the way, to earning a living while sharing classic Chinese cuisine with people around the world and celebrating his family legacy - all in the course of a year thanks to the success of his channel. He talks about his path from overcoming uncertainty about his future, to becoming a full time YouTuber. Hear practical tips from Randy on how he grew his channel. These are the stories of #YouTubeImpact. Check out the Made with Lau channel: 0:24 Intro 1:07 The backstory: Starting a channel in the Pandemic 2:05 How did you stay ahead with making content? 3:34 How did you keep motivated during the Pandemic? 4:22 Diversifying revenue streams 4:50 How sponsorships work 5:40 Potential for starting a YouTube Channel 6:20 Advice for getting started on YouTube Subscribe and hit the bell to see new videos: Check out our Help Center: