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Say Goodbye to Low-Quality Content [Video]

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Digital Marketing

On August 15, 2024, Google rolled out a new core algorithm update, marking another milestone in the tech giant’s ongoing mission to improve search quality. While Google regularly implements major updates around three times a year, this latest change is part of a broader strategy that includes dozens of smaller tweaks annually, all aimed at enhancing user experience.

Each core algorithm update can potentially cause major shifts in website traffic. For some sites, traffic can plummet by as much as 90%, while others may enjoy a significant surge in visits. These changes underscore the importance of maintaining high-quality content and adhering to best practices in SEO to stay competitive in the ever-evolving Nashville digital marketing landscape.

Why Does Google Continuously Update Its Algorithm?

Google’s updates aren’t just routine maintenance; they are part of a comprehensive strategy to maintain its dominance in search while adapting to a rapidly changing digital landscape. So, what drives these continuous changes?

Google’s Focus on User Experience

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