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Small Business Marketing

Sales Prospecting For B2B Sales & Business Development | Lead Generation 101 [Video]

Sales Prospecting For B2B Sales & Business Development | Lead Generation 101

Here is how to do Sales Prospecting For B2B Sales & Business Development | Lead Generation 101

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Let’s talk about Sales Prospecting for B2B businesses. Sales is the only thing that matters in a business. All right? And I get hate from everyone every time I say that. Yes, from a product point of view, the product matters, all right? But who’s using the product? The buyers. From a collections point of view, the unpaid invoices matter, but who’s generating the invoices? The salesman. Everything comes down to sales. If your business is not selling anything, you’re not a real business, one, and two, you might be in trouble and you might need to just grab Email10k, so that you can start actually growing your business. So, what do you do? How do you find these leads? How do you find these prospects, as they’re called, to put them on your calendar so that you can actually start generating Sales and grow your business rather than pretend to have a business or be the captain of a sinking ship? Stick around.

Now, there are two goals when it comes to Sales Prospecting. You want to find the right type of customers, and you want to fill your pipeline with those customers. It’s quality, the right type of customers, and quantity, massive amounts of the right type of customers. And if you can master both of those, then your business is going to skyrocket. You’re not going to have any trouble booking meetings or making sales. And first we should talk a little bit about the difference between a lead and a prospect. What is a lead? And what’s a prospect, and how do you separate the two? Well, a lead is somebody that comes through your website, maybe you have their email address. Maybe you have their phone number, or if you’re doing outbound, you’re doing a cold email process, a lead is somebody who you haven’t contacted yet, but they’re on your list.

Now, how does that compare to an actual prospect? Well, a prospect is somebody who is qualified. Maybe they filled out the contact form on your site, which includes budget, like ours does at X27, or on any of our businesses, or maybe if they’re a cold email recipient, then maybe they’ve responded to the emails or even opened the email to prove that they’re real. Those are prospects. Now, leads are much easier to generate. If you wanted a thousand email addresses, you could go out there and maybe you run a Facebook ad and collect them worldwide for a penny, right? But qualified prospects are where it starts getting more expensive, and if we’re talking ads again, it’d be like 14, $15 an email for some of these prospects, or with cold email, it’s basically the same cost for both, which is way less than 14 an email.

0:00 Why Sales is the Most Important Thing?

1:35 Lead vs Prospect

2:53 What is a Good Prospect for You?

3:42 The Awareness Level of the Prospect

5:45 The Best Way to Reach Out

6:50 Personalized Outreach


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Small Business Marketing

The Power of Digital For Small Businesses [Video]

Nicole Walters, CEO & Founder of Inherit Learning Company, chats with Jonathan Morris, Founder of Fort Worth Barber Shop, about the importance of having a digital footprint.

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Small Business Marketing

MAJOR UK INFLATION is a Problem for Business Owners [Video]

There is a major UK inflation problem right now and it's effecting business owners. How can we, as entrepreneurs deal with this inflation and put our prices up without losing our customers!? Sign up to Capital On Tap here: https://account.capitalontap.com/apps/apply/?promocode=2REFM143G85&utm_source=AffMar&utm_medium=YTB&utm_campaign=JASI SUBSCRIBE https://www.youtube.com/channel/UCTm2gK928YuBSEU0lvdFJoA?sub_confirmation=1 Try Entrepreneurs University 14 FREE Trail Here: https://jamessinclair.net/ Subscribe to our Podcast Channel here: https://www.youtube.com/channel/UCAnwjM8NoHx_Bz4fBpm8btQ FOLLOW ME Instagram: @_jamessinclair LinkedIn: James Sinclair Want to know more? Visit my website https://jamessinclair.net/ Here's the issue, the rate of inflation in the UK is a serious problem. The normal rate of inflation is around 2% each year but recently... it's increased way beyond that rate. In this video I will show you a couple of examples comparing some invoices from 2 years ago to a recent quote. The difference is completely insane. So if inflation will continue to increase, what should business owners be doing about it? Simply put - increase your prices so you still have the same or correct amount of margin to make some profit. #inflation #ukinflation #business

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Small Business Marketing

Meet Charles and Kasara, owners of Taste of Rondo Bar & Grill, who will be featured on Season 6 of Small Business Revolution! Taste of Rondo is located in one of the few original buildings left in the Rondo community after the construction of the interstate I-94. When it comes to authentic soul food, there is no better choice than Taste of Rondo in the St. Paul, Minnesota area. #SmallBusinessRevolution #Deluxe Subscribe to get the latest! https://goo.gl/kVZveD Join the Small Business Revolution! Visit Here to Learn More: http://smallbusinessrevolution.org/ Like SBR: https://www.facebook.com/smallbizrev Follow SBR: https://twitter.com/smbizrevolution SBR Vimeo: http://vimeo.com/smbizrevolution SBR Instagram: http://instagram.com/smallbusinessrevolution/ For Season 6, well be bringing the Small Business Revolution home to Minneapolis-St. Paul, Minnesota, celebrating and sharing the stories of Black-owned businesses and entrepreneurs in some of the most important neighborhoods in our community. The new seasonco-hosted by former NBA All-Star and entrepreneur, Baron Davis will celebrate the impact strong small businesses have in our local communities.