In Digital Marketing you have to implement effective marketing strategies for your brand.But after applying your best strategies gaining 100 percent conversion rate is impossible.
According to thrive hive.com, 98% of the people that initially visit your website bounce right off. Considering all the hard work you’ve done to drive traffic to your site, how can you make them come back and convert into a sale?
There are several ways to draw them back. But more importantly, you need to devise a foolproof plan to steer back the attention of the 98% of the visitors that took off empty-handed the first time.
Remarketing and retargeting allow brands to reconnect with people who previously interacted with a website or mobile app. In order to maximize the value of those initial visits and convert the visitors, you will need to tap into the potential of remarketing and retargeting.
Remarketing and retargeting permit …
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