Today, for a brand it is more than necessary to create promotions on social networks. A practice in continuous growth if we want to gain visibility in the digital world.
Why are social media promotions such an effective practice? Very easy.
A person spends about 6 hours a day using his smartphone, whether to surf the internet, on a social network or using other types of apps.
An upward trend, but fewer and fewer people keep their social media profiles updated daily.
This data is reaffirmed by Facebook in one of its latest data analyzes. The social network consisting of about 1.4 billion daily active users denotes that there has been a decrease in the use of this popular social network on a daily basis.
And you will wonder, if there has been a decrease in the time a user browses a social network, why should I invest in advertising?