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Digital Marketing

PPC company Los Angeles | [Video]

Article provided by: Pantelope

Pay-per-click (PPC) is a powerful search engine advertising tool by Google that allows owners of websites to advertise their Web content at the top of a search engine results page (SERP). Pantelope is a PPC company in Los Angeles that plans, implements, and manages PPC campaigns for website owners so they can focus on the more essential things in life and the many tasks of running a business.

The Importance of Being on Top

Every time an Internet user types a search query (or keyword) into a search engine (such as Bing, Yahoo, or Google), a list of results is displayed by the search engine. The content that appears at the top of the first SERP gets roughly 72% of all clicks. That means 72% of all organic search traffic is going to the first result on the first SERP. As you can imagine, that much traffic correlates to a higher volume of sales for that …

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Digital Marketing

How To Build Relationship Capital On LinkedIn [Video]

You may also like 0 Comments Join the conversation Your email address will not be published. Required fields are marked * Mandy McEwen Mandy McEwen is the Founder and CEO of Mod Girl Marketing. She was named a top 24 B2B marketer by LinkedIn, listed by Search Engine Journal as a top 12 SEO expert, […]

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Digital Marketing

Google is commemorating the 20th anniversary of the “Cha-Cha Slide” with a unique Easter egg that literally gets the search results moving. Searching for “Cha-Cha Slide” will now bring up a knowledge panel with a sparkling microphone icon. Unless you're ready to dance, please do not search for [cha cha slide] and click on the […]