Published on May 11, 2020
For retailers, it’s become essential to provide shoppers with a convenient, consistent experience across all channels. To achieve this, they need to connect the touch points – in-store, mobile, e-commerce and social – and create an omnichannel environment. Unifying payment data with an omnichannel payments platform creates a single, accurate view of the customer, allowing retailers to create a joined-up experience, for them and their customers.