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Social Media Marketing

Link Building vs. Content Marketing: Why the Difference Matters [Video]

If you’re looking for link building services, you may already be falling behind.

In this episode of Content & Links, Ross shares how focusing strictly on link building is the wrong mindset vs. investing in a longer term content marketing strategy.

Video Transcription

Today I wanna talk to you about the difference between a link building and content marketing mindset, and why the difference matters in your results.

We at content marketing agency specialize in SEO. So naturally, we talk about links to good amount. We talk about content and good amount. We do have landing pages for both.

When people reach out to us it is very interesting to see the mindsets and kind of websites and the way they’ll frame what they need. How they frame what they need is a clear indicator of how they’re performing as a business. What …

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Social Media Marketing

How are Rich Media Ads Different from Other Ad Formats? [Video]

If you're looking into different ad formats to kick your advertising initiatives into high-gears, then you want to take a look at rich media ads. They are a type of digital advertisement that includes engaging features that encourage users to interact with the content. Check out this article to learn more about them!If you're looking into different ad formats to kick your advertising initiatives into high-gears, then you want to take a look at rich media ads. They are a type of digital advertisement that includes engaging features that encourage users to interact with the content. Check out this article to learn more about them!

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Social Media Marketing

Are your posts not seen? Well, I have news for you…It’s not the algorithm.It’s your content and engagement.That’s it.This video is a REAL conversation I had with a business owner…and I want to share it so we have an open and *honest* conversation.Content creation doesn’t have to be hard.If our posts focus on our followers (not always on our business), engagement will follow.If this post resonated, let’s engage!Leave a comment and I’ll do my best to respond so we can get to know each other better