Set to deliver more zest and joy to the region, Southeast Asia’s leading eCommerce platform Lazada welcomes leading K-pop superstars SEVENTEEN as first Lazada Happiness Ambassadors ahead of its annual flagship 11.11 shopping festival – Lazada’s Biggest One-Day Sale, starting at midnight on 11 November.
Comprised of 13 members, SEVENTEEN, one of South Korea’s most acclaimed K-pop groups, burst into the international music scene with their creative musical experimentation and electrifying performance acts. SEVENTEEN’s latest EP Your Choice debuted at No. 1 on the Billboard Top Album Sales Chart, and their list of accolades include being nominated for ‘Top Social Artist’ at the 2021 Billboard Music Awards and winning the ‘Main Prize’ for four years at the Seoul Music Awards.
Raymond Yang, Chief Operating Officer of Lazada Group, said, “It is my great delight to welcome our first-ever Lazada Happiness Ambassadors, SEVENTEEN, to the Lazada family. With their talent and lively personalities, I hope SEVENTEEN can inspire our …