Learn how to optimize your Shopify ecommerce store for search engines with this two part series.
Part 1: Editing Shopify Page Titles and Meta Descriptions: https://youtu.be/Q-3UOaqnGF8
Part 2: The strategy of writing good meta titles and meta descriptions for your Shopify store (plus live, over-the-shoulder examples):
This video offers a brief introduction of metadata and why it’s important to increasing the search engine visibility of your Shopify store.
I explain the five places where you need to edit Shopify meta data. I show you exactly how to add page titles and meta descriptions to your:
1. Shopify homepage
2. Product pages
3. Collection pages
4. Main informational pages
5. Blog posts
Use the quick takeaways in this video to write effective metadata that’s the correct length for people who use search engines on mobile and desktop.
Here’s the free Google Sheet I use to track the meta data of all pages on my site. Open this Sheet in Google Drive and click File – Make A Copy: https://docs.google.com/spreadsheets/d/1y4wnIM-q6jOsxbBX_nIahQg3VhNU1kF48gLNjupqmnE/edit?usp=sharing