Welcome back to another Momentum Monday! We hope you are all staying safe and healthy during these times. Today, we’re going to look at how to use virtual tours for real estate marketing.
If this is your first time looking into using virtual tours, then you want to make sure you are well versed on the fundamentals of virtual tours, as well as the process and effectiveness of them.
A virtual tour is a cohesive collection of photographs that capture every part of a property. All of the photographs are compiled together digitally, resulting in a 360 degree view of the place. This is done using a specific camera and tripod called the Matterport: 3D Camera. There’s other types of cameras and equipment you can use, but Matterport is our partner and the best in the business when it comes to hardware and software.
Through a virtual tour, you can essentially observe and interact with every part of a property digitally …