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Digital Marketing

How To Strengthen Your Websites SEO [Video]

Search engine optimization (SEO) is used to improve a website’s ranking on major search engines like Google and Bing. Invesp explains that it is especially useful for businesses to grow and increase revenue, as “more than half (62%) of U.S. consumers with internet access now shop online at least once a month.” Digital marketing is the new norm, and chances are, your business already has a website up and running. In this article, we dig deep into some of the key components of optimizing your website for SEO to take your business to the next level.

Publish Compelling Content Featuring Keywords

Your content is the most important factor in optimizing your website for SEO.  There simply is no exception to having quality content. Quality content will attract user traffic, which lends your site authority, ranking you higher in accordance with your SEO. Create content aimed at your business’s target audience, which will help bring in a focused group relevant to your business.

A very important component to keep in …

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Digital Marketing

Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for your company's success. What do you do when an inciting tweet takes you to a janky website? You click away ASAP. In this episode, host Christopher Tompkins sit's down with Natalie Sharma, a digital design consultant and the founder and creative director of Pixetal, to talk about how design and success go hand in hand. How much does a fully designed website cost? Do you own what a designer makes for you? These questions and more are answered in this episode! --- Connect with The Social Marketing Academy: www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z --- Connect with Christopher Tompkins: www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ --- Connect with Natalie Sharma and Pixetal here: https://www.Pixetal.com/ https://www.LinkedIn.com/in/nataliegsharma/ https://www.Instagram.com/pixetalstudio/ --- The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below: www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency