Digital Marketing

How to Run a Profitable Facebook Contest Videos [Video]

Want to run a Facebook giveaway that attracts leads, not prize hunters? Looking for a plan to follow?

Facebook marketing and advertising expert Allie Bloyd shares a 10-step strategy for planning a Facebook contest that delivers qualified leads and new customers.

You’ll learn how to choose a prize and timeline that are related to your overall business goal.

You’ll also find advice to develop ad creative designed to convert more entries, and how to collect entries you can nurture through the customer journey after the contest ends.

Finally, you’ll learn how to use your contest to re-engage past prospects or customers who haven’t purchased from you in a while.

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00:00 Intro
00:18 Identify Your Goals
00:31 What is your Offer?
00:52 Decide on …

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Digital Marketing

Empathetic Marketing with Guest Janet Mesh 12/02 by Women Entrepreneurs Extraordinaire [Video]

Join the Brain Lady as she talks with Janet Mesh, founder of Aimtel, on the intriguing topic of empathetic marketing. Janet has built her wildly successful online marketing agency by focusing on one key element: empathetic marketing. To market empathetically means to be your consumer; to put yourself as the marketer, in the bodies of your target audience to experience, think and feel how they would. Empathetic marketing is all about true connection. Make sure to check out Janet's complimentary gift for our listeners: Connect with Janet and Aimtal: Online: Linkedin: Twitter: Instagram: Facebook: Are you a female entrepreneur who would like to join our amazing group of ladies and be featured on the Women Entrepreneurs Extraordinaire show? Reach out to our group liaison Kelli Cooper at to apply. Or are you an expert in your field and would like to be one of our Expert Member Resources? Then reach out to Julie Anderson for more information at Join our Facebook group and like the page to stay connected with all the exciting announcements and the incredible women in our group. Page: Group: