Course Creator Marketing

How to Monetize your Social Media Beyond Brand Sponsorships [Video]

How to Monetize your Social Media Beyond Brand Sponsorships

Looking to monetize your social media following? Brand deals and sponsored posts are some of the most common ways, but they aren’t the options. Check out our blog post:

If you’re looking for a platform that helps you grow your business and monetize your social media followers by selling digital products, Kajabi is right for you. We provide the tools to help you build a thriving online business and market and sell your products. Get your free trial and bonus training materials here:


0:00 Monetizing your social media following
0:18 Membership sites
0:33 Online courses
0:55 Coaching Programs
1:12 Private podcast episodes
1:31 Digital downloads
1:50 Newsletters
2:08 Affiliate marketing
2:30 Merchandise
3:04 Grow your business with Kajabi

Here are 8 ways you could generate revenue from your social media followers – no matter if you have a few followers or millions.

Having a members-only area with premium content is a common strategy for content creators to generate income. The best part about a membership site or membership community is that you can generate recurring revenue while also building community with your fans.

Online courses are another popular option for those with substantial social media followings. Selling online courses is an especially great fit for people who have a following around expertise on a specific topic. Courses are often successful if the topic is something that a smaller amount of people care so deeply about that they are willing to pay for educational content.

Related to online courses, coaching programs are another knowledge product, but more often in a one on one or small group setting. Coaching programs can be for a fixed amount of time or ongoing and are a great fit for those creators who want to build deep relationships with their clients.

Many people have gained their audience because of their free podcast. So, it’s a natural next step to offer premium or paid podcast episodes behind a paywall. Some podcasters will offer special interviews, ad-free episodes, q & a sessions, and even more as their private podcast content.

Downloadable content like selling eBooks or worksheets can be another awesome revenue stream because you can create it about a huge number of topics, it can be quick to produce, and there are a huge number of resources to create those files. It can also be great supplemental content to add to another product to add more value.

Newsletters are gaining in popularity as a knowledge product. People who offer a paid newsletter will write and curate email messages that deliver value straight to their subscribers’ inboxes. If you have writing skills or have expertise about a frequently changing topic, this could be a great option for you.

Making affiliate commission can be a great bonus form of income. Many brands offer affiliate links to all or some of their users to help them spread the word and drive new customers to the brand. Check out the Kajabi affiliate program for our Heroes who refer new customers to Kajabi, and some Heroes earn a substantial amount of income from this source.

Lots of content creators offer merchandise with their brand or their designs. You may offer clothing swag, stickers, or magnets, or white label items that are relevant to your expertise, like a fitness instructor offering a branded yoga mat.

Merchandise can certainly work, especially if you have a large audience, variety of products, and reduce the overhead or time required from you.


See for yourself how easy Kajabi is to use. Try Kajabi for free:
Listen to the Kajabi podcast:
Check out Kajabi’s free ebook resources here:
Attend free Kajabi webinars Monday – Friday:

#Kajabi is the only all-in-one platform for #KnowledgeCommerce entrepreneurs. Kajabi empowers entrepreneurs, experts, creators, and influencers who are serious about their business to achieve success online. Easily publish a website, marketing pages, and sales funnels so you can sell online courses & membership sites.

Follow us on our other platforms! 🎉


Thanks for watching! Give us a thumbs up if you enjoyed this video 👍🏻

Watch/Read More
Course Creator Marketing

Sell Out Your Online Courses By Doing This First (Why People Don't Buy) [Video]

Ever wonder why some online courses sell out in a matter of weeks, days, or even minutes while others struggle to make one sale? Watch this video to learn how to make sure you have a full class (#peepsinseats) and a waitlist of eager students for your next launch!📝More Resources: 📝Want my coaching to help you start getting your first students enrolled before the end of the year? Find out how to get my mentorship and coaching every day for a whole week! Check out the Movement here:

Course Creator Marketing

Selling Online Courses on WordPress vs. Hosted Platforms [Video]

You're interested in selling online courses on WordPress, but you've heard that hosted platforms are better.Hosted platforms are great for most people, but they have some limitations. If you want to sell your course as a premium product and create an ongoing revenue stream with it, then using a hosted platform probably isn't the best option for you. WordPress is free and easy to use so you can get started right away without needing any technical skills or knowledge of HTML. It's also very flexible so you can customize your site however you like. Plus, there are lots of plugins designed specifically for e-learning businesses that make getting set up even easier than before!Whether you're doing research about the best learning management system (aka LMS), or you want to figure out if the best way to take payments is through WooCommerce or not... This video will help you see all of the possibilities of using WordPress to sell online courses.

Course Creator Marketing

// FREE RESOURCESLearn how to launch your online course in 12 weeks or less with my free Course Roadmap: EXPLORE MY COURSES MY GEARWebcam - camera -]Microphone - Mic - MY FAVORITE RESOURCESCourse PlatformsPodia: for Email Marketing: for Landing Pages: for Surveys: for Segmenting Your Audience: Funnel for ethical countdown timers CONNECT WITH ME ON SOCIALTwitter: ABOUTI’m a writer turned Instructional Designer turned Marketing Strategist/Copywriter. From 2012 - 2015, I ran a successful multi-six figure Instructional Design agency. After ‘the client from hell’ I made a pivot to serve online businesses and haven’t looked back.Today I help business owners optimize their online marketing strategy to impact more lives. I also teach small groups how to create actionable, learner-focused online courses.Feel free to leave a comment about how I can help you create + sell your online course. //Heads up: There are some affiliate links in this description. I only share products that I've personally used. Also, most of these offer you a free trial so you can test the waters. If you decide to click, you'll be supporting me. Thanks!