More than one billion new users join social media every day, according to Hootsuite. If you are ready to ramp up your social media game, you must be intentional about it or risk getting lost in a fast-growing crowd.
By now, most practice owners know that social media is divided into organic and paid. In case you are unclear, organic uses free tools to build and engage followers; paid social refers to anything influenced by advertising dollars.
Knowing how to work with both, and when to cross over, is an art. If you are intent on growing your practice, keep your focus on patient care and leave social media marketing to Identity Dental Marketing. We are experts in building organic and paid social following for our clients.
Organic Social Media
Organic social media is perfect for building your brand, educating your clients and, if customized, helping clients to get to know you and your team. It …