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Digital Marketing

How To Get B2B Leads & Clients On LinkedIn Module 1 Lesson 3 LinkedIn Unlocked LikesInternetMarketing.com Videos [Video]

Cheap and easy Video Content Marketing

Today is another day of LinkedIn unlocked, where I break down how to generate more followers, turn those business connections into leads and customers. And today we’re going to be breaking down the third lesson of the week, which is B2B versus B2C. You can, in theory, use LinkedIn for a little bit of both.

RESOURCES & LINKS:
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Download the Assets mentioned in this course: https://neilpatel.com/training/linkedin-unlocked/

LinkedIn: https://www.linkedin.com/
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Now, before we get started, you have to ask yourself, are you in the B2B space or B2C space? And how to market each because that’ll help you generate more sales. And we’ll discuss, as I mentioned today, B2B versus B2C, and how you can use LinkedIn for both of them.

So selling B2C includes lower price points, shorter sales cycles, fewer decision makers, selling direct to the consumer. 95% of your sales would typically happen on your site or platform or in sales and you usually don’t have too much interaction …

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Digital Marketing

EAT and the QRG - Whiteboard Friday [Video]

EAT — also known as Expertise, Authoritativeness, and Trustworthiness — is a big deal when it comes to Google's algorithms. But what exactly does this acronym entail, and why does it matter to your everyday work? In this bite-sized version of her full MozCon 2019 presentation, Marie Haynes describes exactly what E-A-T means and how it could have a make-or-break effect on your site.EAT and the QRG - Whiteboard Friday https://mz.cm/3pjt3iX*************************************** Additional Moz Resources: Beginner's Guide to SEO https://mz.cm/2SGOGdV The Keyword Research Master Guide https://mz.cm/3jPdPio30-day Moz Pro Free Trial https://mz.cm/3jZq3p3 Check out Moz Local https://mz.cm/36Pbz7hLearn about STAT https://mz.cm/2IiqTzf*************************************** STAY IN TOUCH: Moz https://mz.cm/30QvHCmFacebook https://www.facebook.com/mozTwitter https://twitter.com/MozLinkedIn https://www.linkedin.com/company/moz