Social media is like a sport.
It’s competitive. It takes consistent effort. At its best, it’s a team effort.
Like with any sport, social media success also requires strategy. You need the right pieces, in the right place, at the right time. In other words, you need a game plan to guide your success.
But, how do you build a social media content strategy? Do you actually need one? (Sspoiler alert: YES). What should the end product look like?
These are all questions you’ll solve in this post. First, you’ll learn how to build a cross-platform social media content strategy, then download your social media content strategy template. When you’re done, you’ll have a documented strategy to guide your efforts to success.
Download Your Free Social Media Content Strategy Template
Apply the advice in this post with this free PowerPoint template. Once you have it downloaded, follow along with the rest of this post to complete each section.