Categories
Digital Marketing

How Katie Conquered LinkedIn With An #OpenToWork Video [Video]

Like so many people around the world, Katie turned to LinkedIn when the coronavirus pandemic affected her industry and her job status. This is how Katie mobilized her network and grew her reach with a single Biteable video.

The person

Katie is a seasoned marketing professional. With 14 years of marketing experience under her belt, she knows a thing or two about engaging audiences.

When COVID-19 struck, Katie was the Director of Marketing for a global meeting and events company. As group gatherings were restricted, Katie’s industry came to a screeching halt and her job was furloughed.

Katie’s not one to sit about when adversity strikes. She pivoted and took to LinkedIn in search of something new.

The problem

The trouble with standing out in the job market right now is that everyone else is trying to do the same thing. In the first three months of the COVID-19 pandemic, more Americans lost their jobsthan in …

Watch/Read More
Categories
Digital Marketing

Level Up Your WOW! Factor As a Brand The "Write" Way 02/25 by The WOW Seat [Video]

In this segment AliNICOLE WOW! She Does It All shared on the topic of leveling up your WOW! Factor as a brand the "write" way. She provided simplicitic ways to jump-start the momentum with multilevel writing initatives and helpful articles. Mentioned LinkedIn Articles... Become A Self-Published Author With Kindle Direct Publishing Within 24 to 72 Hrs Simplistic Marketing For Journals, Mini-Books, Books, Articles & More Using Tumblr Create A Three To Seven Part Blog Series Platform Featuring A Core Focus Of Your Expertise To Leverage As A Marketing Tool Building Your Brand the "Write" Way on LinkedIn Visit the www.thewowseat.tumblr.com and follow on Facebook AliNICOLE WOW! She Does It All Media Empires serves several niche markets with over 500 online platforms and she has published close to 300 works on Amazon for different industries. Learn more about AliNICOLE at www.alinicolewow.com and www.wowshedoesitall.com

Categories
Digital Marketing

Why is a series the not-so-secret weapon for making a decent living with your writing? What's the difference between episodic series and one with a clear arc across the books? What are some of the best ways to market a series? Sara Rosett talks about all these things and more. 15:30 - Interview starts In the intro, Facebook shuts down news organizations (and a lot more) in Australia [The Guardian]; The possible impact of Facebook changes on author advertising [Author Media]; my Author Website and Email List Tutorial; my tutorial on how to sell ebooks and audiobooks direct with Payhip and Bookfunnel; https://www.thecreativepenn.com/selldirecttutorial/ and tips on dictation. https://www.thecreativepenn.com/dictation/ Today's show is sponsored by Draft2Digital, where you can get free ebook formatting, free distribution to multiple stores, and a host of other benefits. Get your free Author Marketing Guide at http://www.draft2digital.com/penn Sara Rosett is the USA Today best-selling author of cozy mysteries, travel and historical mysteries, as well as books and courses for writers, including How to Write a Series, and, How to Outline a Cozy Mystery. She's also a podcaster at Wish I'd Known Then with co-host, Jami Albright. Finding time to write with small children in the house The pros and cons of writing a series How the heros journey fits in with a series On the different types of series and where they work best How to plan a series How to keep track of character continuity in a series Different ideas for marketing a book series You can find Sara Rosett at http://www.SaraRosett.com and on Twitter @SaraRosett Get your Free Author 2.0 Blueprint at: http://www.TheCreativePenn.com/blueprint You can always find the show notes and links at: http://www.thecreativepenn.com/podcasts/