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Ecommerce

Hollard And Jumia Partner To Make Insurance Accessible Online [Video]

Two business giants, Ghana’s favourite insurance group, Hollard Ghana and Africa’s leading e-Commerce platform, Jumia, have partnered to make insurance policies easily accessible online. Jumia will leverage its technology and network to provide an efficient platform for Ghanaians to purchase Hollard’s general and life insurance products. This new feature will be available on the JumiaPay platform and comes at a time when the pandemic has affected most people reiterating the need for various types of insurance policies.

“We are dedicated to improving the everyday lives of Ghanaians through technology and innovation. As seen over the past few years, we have provided Ghanaians with an efficient platform to buy essential products, pay for their goods and services, purchase food from their favorite restaurants and have all their items delivered in a safe, convenient manner. We believe now is the time to join hands with a leader in the insurance sector to …

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Ecommerce

Fundamentals of Link Building for Ecommerce & Affiliate Sites in 2021 [Video]

Looking to boost your ecommerce and affiliate site’s search visibility in 2021? Start building links to your category, product and affiliate review pages.Register now for the next sponsored Search Engine Journal webinar. Kevin Rowe, Founder of PureLinq, reveals the fundamentals of link building for ecommerce and affiliate sites in 2021. In this presentation, you will learn:- How to properly vet site quality to maximize the impact of your link building efforts.- How to select ecommerce or affiliate pages for link building based on analysis.- Details on how to secure links to product category or review pages with the most effective link building strategy – unlinked brand mentions.Prospecting and securing critical category or commercial page links play a major role in driving rankings in competitive fields. Rowe, who has built link building campaigns for Fortune 500 companies, luxury hospitality brands, a large variety of affiliate sites, and ecommerce clients, shares tips to make the process less tedious and more efficient.