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Ecommerce

Grays launches biggest campaign to date with Entropico and Bounce Creative [Video]

Cheap and easy Video Content Marketing

Grays has launched its biggest campaign to date, rolling out the tagline ‘It pays to sell with Grays’ across a series of ads driven by catchy jingles.

The omni-channel campaign, delivered in conjunction with Bounce Creative and Entropico, uses the pain points of selling big-ticket items to promise a better experience with Grays.

The campaign was born from almost 800 pieces of customer research and focus groups, in addition to extensive testing of several concepts in the market. Head of marketing and ecommerce, Natalie Ashes, said the platform has seen an increase in use during COVID-19.

“The vendor acquisition campaign aims to highlight not only how easy it is to list items on Grays but the power of the marketplace in getting a great price,” said Ashes.

“Due to COVID-19 we have seen an increase in people wanting to sell to free up cash, and the Grays marketplace of 3 …

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Ecommerce

Amazon Warns of Big PS5 Pre-Order Issue [Video]

Amazon has issued a warning to PlayStation fans who have pre-ordered the PS5. Wednesday night, Amazon began taking pre-orders for the PS5 alongside Best Buy, Walmart, GameStop, GAME, Target, and other retailers. As you would expect, within minutes Amazon's stock was depleted. And this has happened [...]

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Ecommerce

EMVCo's webcast explains how EMV 3DS authentication can help online retailers and payment service providers meet PSD2 SCA requirements online.

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Ecommerce

PASADENA, California, Aug. 31, 2020 /PRNewswire/ Global health and beauty e-commerce leader iHerb is celebrating its 24th anniversary by offering up to 24 percent savings on a wide range of products throughout the month of September to its global customers in 188 countries and territories around the world.