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Digital Marketing

Google Tag Manager Injector – (For when you don’t have a website!) [Video]

Hey there and welcome back to another video of measureschool.com teaching you the data-driven way of digital marketing. My name is Julian, and I’m back with another quick tip video for Google Tag Manager. This time, we want to talk about how you can test your CSS selector quickly before you deploy your tracking. Now, you might be aware of the very powerful matches CSS selector option that lets you target certain elements that were clicked on. So for example, it works very well with the click trigger together if you wanted to, for example, track all of the buttons or the link clicks that happened on the menu point here. Be aware that the CSS selector option only works if you really have an HTML element. So for example, if I click here, and I look into my GTM link click under the variables, you need to utilize the …

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Digital Marketing

Empathetic Marketing with Guest Janet Mesh 12/02 by Women Entrepreneurs Extraordinaire [Video]

Join the Brain Lady as she talks with Janet Mesh, founder of Aimtel, on the intriguing topic of empathetic marketing. Janet has built her wildly successful online marketing agency by focusing on one key element: empathetic marketing. To market empathetically means to be your consumer; to put yourself as the marketer, in the bodies of your target audience to experience, think and feel how they would. Empathetic marketing is all about true connection. Make sure to check out Janet's complimentary gift for our listeners: https://www.aimtal.com/resources Connect with Janet and Aimtal: Online: https://www.aimtal.com Linkedin: https://www.linkedin.com/company/aimtal Twitter: https://twitter.com/aimtal_co Instagram: https://www.instagram.com/aimtal_co Facebook: https://www.facebook.com/aimtalco Are you a female entrepreneur who would like to join our amazing group of ladies and be featured on the Women Entrepreneurs Extraordinaire show? Reach out to our group liaison Kelli Cooper at Kelli@WomenEntrepreneursExtraordinaire.com to apply. Or are you an expert in your field and would like to be one of our Expert Member Resources? Then reach out to Julie Anderson for more information at Info@WomenEntrepreneursExtraordinaire.com Join our Facebook group and like the page to stay connected with all the exciting announcements and the incredible women in our group. Page: https://www.facebook.com/womenentrepreneursextraordinaire Group: https://www.facebook.com/groups/179750735473364