Google’s John Mueller recently stated that site owners should prioritize their mobile site if they have both a desktop and mobile version.
This topic was discussed in a Google Webmaster Central hangout held on May 1, 2020.
Question: Focus on Mobile or Desktop for SEO?
An e-commerce site owner submitted a question asking whether they should focus on improving the mobile or desktop version of site.
The site owner doesn’t have the budget to update both versions, and most of all wants to ensure their efforts are conducive to improving search rankings.
From an SEO perspective, on which version of the site should the owner dedicate their time and resources?
Here’s what Mueller has to say.
John Mueller’s Response
Ever since Google switched to mobile-first indexing, the mobile version of a site is the only one that matters when it comes to rankings.
Presuming the e-commerce site in question has been moved to mobile-first indexing, then Google is no longer crawling the desktop version.
To that end, …