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Social Media Marketing

Google Adwords, Google Shopping and Social Media Advertising [Video]

It's sometimes hard to understand that the different aspects of the Google Search Engine results pages come from different areas.

For example, when you search for products, those results are generated from Google Shopping feeds, in which you have to set up a Google Merchant Center account.

Google Ads come from paid advertising slots, and Social Media Advertising is totally different.

This video, where I speak to Vanderbilt's Masters of Marketing Class breaks it down.

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of WooCommerceUniversity.comThe Voice Designer, and  The Voice Event, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build WordPress websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and …

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Social Media Marketing

Are you taking full advantage of Instagram Guides? Wondering how Instagram Guides can help you curate gift guides, product catalogs, or educational resources? Learn how to create and reap the benefits of Instagram Guides, with this tutorial from Instagram expert Natasha Samuel. Discover the three types of Instagram Guides you can create, how each type benefits your business, and get inspiration for using Instagram Guides to market your business, products, and services. Finally, find out how to add posts or video to your new Instagram Guide, and how to add content after you’ve published your Guide. 🔔 Subscribe for More Social Media Marketing Tactics -- https://www.socialmediaexaminer.com/sub🚀 Visit Natasha’s Website for More Instagram Marketing Tips-- https://shinewithnatasha.com/ 🎧 Subscribe to The Social Media Marketing Podcast-- https://www.socialmediaexaminer.com/shows/💡 Wondering How Fellow Marketers Are Using Social Media? -- Download our Industry Report: https://www.socialmediaexaminer.com/zsyx00:00 Intro00:20 What Are Instagram Guides?01:15 The Benefits of Instagram Guides01:31 3 Types of Instagram Guides02:38 Places Guide Ideas for Businesses03:01 Product Guide Ideas for Businesses03:39 Post Guide Ideas for Businesses04:01 How to Create an Instagram Guide04:24 Selecting a Cover for Guides04:58 Creating Titles and Descriptions for Guides05:18 Editing and Publishing Guides05:50 Sharing Instagram Guides06:05 Tips for Guide Creation06:57 How to Share Videos to Your Guides#SocialMediaMarketing #InstagramMarketing #InstagramGuides