2020 has seen a seismic shift in the retail landscape with retailers and consumers both changing their habits and behaviours.
Huge swathes of consumers have turned to online shopping and, as a result, retailers across the globe are rushing to accelerate their digital transformation. The race is now on to create seamless cross-channel in-store and online experiences for their customers.
Digital channels are booming – however, brick-and-mortar stores will still play a significant role in ensuring long term success for forward thinking retailers.
So what are the secrets to this success? And what do you, as an ambitious retailer, need to be doing right now to safeguard success beyond 2020?
Here are the five essentials every retailer on the planet should be prioritising:
1 – Best-in-class CX
Now, more than ever, delivering a first-class experience – whether physically or digitally – should be the number one priority. Your customers are more informed and more …