Why using Facebook Video Ads? Simple because Facebook has 1.28 billion daily active users and in 2019 Facebook had more than 8 billion video views per day. In this post you’ll discover how to use Facebook Video Ads and why Facebook Video Ads is one of the most powerful social media advertising platform to show off your company or organisation brand.
Facebook Video Ads Objectives
It’s essential before run a Facebook Video Ads to have a set goal and why are you running the ads. Facebook video ads have two goals brand awareness and to drive action so for each goal set an ads Campaign and measure the ROI.
Facebook lets you optimize for a number of different factors that align with your objectives, including:
- Video views. A solid objective if your goal is to get your video in front of as many people as possible.
- Brand awareness.Facebook aims ads with this objective squarely at the people most …