Digital Marketing

Facebook is pushing into e-Commerce with Facebook Shops [Video]

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Image: Facebook 

Facebook has announced that it is launching Facebook Shops, a way to help many businesses struggling right now. 

Here are the key features of a Facebook Store: 

  • Easy for businesses to set up a single online store for customers to access on both Facebook and Instagram 
  • Free to set up 
  • Businesses can choose the products they want to feature from their catalog
  • They can customise the look and feel of their shop with a cover image and accent colours that showcase their brand
  • Customer can message a business through WhatsApp, Messenger or Instagram Direct to ask questions, get support, track deliveries and more

You can find your Facebook Shop on a business' Facebook Page or Instagram Profile or discover them through ads. 

Facebook is starting to roll out Facebook Shops today and will be widely available in the coming months. 

Facebook says their goal is to make shopping seamless and empower anyone from …

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