A well oiled digital marketing campaign can do a lot for a small local business. Once you have a content plan, paid search strategy and organic SEO plan in place, your leads will start rolling in. From mobile car detailers to dental clinics – your business can explode overnight with differing levels of inbound interest that you may not even be able to handle. This is where Facebook chat comes in to play.
Getting engagement and leads through the door is definitely one step, but making sure you can properly handle and close the leads coming in from every channel is another challenge.
One of the easiest ways to track and improve the handling of inbound is call tracking, which we can implement on any campaign for you. Knowing exactly when the phone is ringing, from what source, and how your staff handled it via a recording is a an amazing level of transparency to have …