Today’s Featured Interview:
FCA’s Yalda Ghorashy explains their new online retailing experience for car dealers
FCA’s newly named ‘E-Shop‘ was first announced as an online retailing experience at the height of the pandemic when consumers were forced to stay indoors. Since then, they say their online shopping traffic across their dealer network has increased by more than 65%. On today’s show, we’re pleased to welcome Yalda Ghorashy, head of FCA global digital marketing, to discuss the newly launched E-Shop. Watch the full segment here.
The national still awaiting the final count from key battleground states in the 2020 presidential election. Be sure to stay tuned to CBT News for more on the election and how it will impact the retail automotive industry.
Ride-sharing services such as Lyft and Uber have been pushing to keep California drivers as contractors, and on Tuesday they got their wish. California voters approved proposition 22, denying …