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Social Media Marketing

An iPhone, some coffee with a dash of social media: April Fools’ marketing stunt debrief [Video]

In April 2015, I coordinated an April Fools’ Day marketing stunt that made The Advertiser‘s list of South Australia’s best pranks.

The reason I want to break it down here is because we did everything that I usually preach in this humble, weekly article. We:

  • Started with a simple idea bound to interest our target market
  • Used simple tools
  • Sacrificed perfection for speed and action
  • Used our social networks to spread the ‘fun’
  • Reviewed our outcomes

It starts with wrapping a simple idea in a plan

During a meeting discussing plans for promoting Woodville Road and the various businesses and organisations that abound within that precinct, I wondered out loud whether the slower peak hour traffic would let Cotto Espresso take orders near the train crossing and have them ready out the front of the cafe.

Frank Cecere from Cotto supported the idea and when we realised April 1 was close by, we decided to plan a …

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Social Media Marketing

How are Rich Media Ads Different from Other Ad Formats? [Video]

If you're looking into different ad formats to kick your advertising initiatives into high-gears, then you want to take a look at rich media ads. They are a type of digital advertisement that includes engaging features that encourage users to interact with the content. Check out this article to learn more about them!If you're looking into different ad formats to kick your advertising initiatives into high-gears, then you want to take a look at rich media ads. They are a type of digital advertisement that includes engaging features that encourage users to interact with the content. Check out this article to learn more about them!

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Social Media Marketing

Best Affiliate Marketing Programs for Beginners || Earn Money Online From Home In The Lockdown [Video]

WhatsApp : +91-9126186834 !! WhatsApp : +91-9126186834 !! Thanks For Watching - Keep Support :)Follow Me On :- Instagram :- Telegram : - #ExcellentTech #Bizgurukul #AffiliateMarketVideo By - Samik RayFor Business Inquiries: samiikray@gmail.comsource

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Social Media Marketing

Are your posts not seen? Well, I have news for you…It’s not the algorithm.It’s your content and engagement.That’s it.This video is a REAL conversation I had with a business owner…and I want to share it so we have an open and *honest* conversation.Content creation doesn’t have to be hard.If our posts focus on our followers (not always on our business), engagement will follow.If this post resonated, let’s engage!Leave a comment and I’ll do my best to respond so we can get to know each other better