Have we now reached the point where the average internet user accepts that good content is worth paying for?
Host Will Francis and digital marketing expert and author Clark Boyd dissect the emergence of email newsletters and subscription services, and the rise of the “passion economy”, such as the popularity of Patreon.
Step up your game and inspire those around you to maximize their potential too.
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Do people using the internet think the content on the internet is of enough value that people can start charging money? 1:36
If your writing is making money on these sites, should someone leave their job so they can sell their work? 4:29
Are people moving away from lower-value-free content? 7:10
Do you think a customer would ever pay for a brand’s content? 10:33
What is pushing the idea of the subscription-based model? 20:03
What is the great unbundling? 24:20
To what extent do marketers want to own the relationship with their audience, and do they need these huge social platforms? 28:10
Should your business start charging for its content? 33:40
What are microtransactions and will they start being adopted by companies? 37:17
Talk to us about Patreon and “passion economy”? 41:14
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