Listen to your Grandma: Don’t put all of your eggs in one basket.
Sure, your Gran probably wasn’t talking about Facebook marketing, but her wisdom holds true.
For some time now, the cost of advertising on Facebook has increased while impressions have gone down.
Relying too much on one sales channel is dicey for any business. You’re bound to get caught with your pants down at some point.
Plus, you’re missing out.
People don’t just use Facebook. In fact, the average internet user has an average of 7.6 social media accounts!
There are also tons of other advantages to diversifying your advertising channels, such as cross-channel retargeting.
Bottom line, diversity brings security and advantages.
In this article, you’ll get an overview of seven channels that are great alternatives to Facebook.
Let’s dive in.
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Facebook Alternative #1: Google Ads
Google Adsis one of the …