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Digital Marketing

5 things marketers need from artificial intelligence [Video]

All of us use artificial intelligence every single day. We talk to Siri, we search on Google, we ask Alexa to turn on the lights, and Cortana schedules meetings for us.

But what do marketers need from AI?

Marketers are already getting a lot from artificial intelligence. A/B testing and optimization tools often use some form of machine learning. Natural language processing does as well. And some marketing clouds are starting to use AI to help marketers understand and predict their customers’ journeys.

Five things marketers still need from AI

1) Emotional intelligence

We already have sentiment analysis. Now we need to hook it up to smart systems that help us understand how customers and prospects feel about our brands and our services.

And, how we feel when we’re working.

“Machines are lacking an emotional understanding that enables them the emotional capacity to interact with us as humans.”

Ayelet Noff

2) Contextual awarenessThe time of the day, current location, weather, and nearby events can have …

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Digital Marketing

8. Production & Launch | Skills [Video]

Weve come up with a great idea, created a prototype and refined it. The client is happy, its time for a handover. This video explores how to use Canva to organize and export your files. Subscribe to our channel to be notified when we upload new videos like this one: https://bit.ly/YTCanvaDirectSub WHAT YOU'LL LEARN How to organising your work in Canva with folders Best formats to download your files from Canva Differences between Free and Pro Canva accounts for downloading files How to download your files for professional printing _______________ CANVA GRAPHIC DESIGN COURSE This video is part of our Graphic Design Course. The course is made out of Theory lessons and Skill ones, where we take you to the Canva Editor to design! This video is part of Unit 02, make sure you watch the rest of the course: Unit 01 | Seeing like a designer: https://bit.ly/3ivZCsf Unit 02 | Thinking like a designer: https://bit.ly/2YOxfi9 _______________ IN THE MOOD FOR MORE VIDEOS LIKE THIS ONE? Discover short Canva Tips & Tricks: https://bit.ly/3BekZFu Check out our Canva step-by-step tutorials for freelancers and small businesses: https://bit.ly/3i6rUu3 Learn from our brand ambassadors, the Canva Certified Creatives (CCCs): https://bit.ly/2Q3cabW Try our "Canva for Beginners" Free Course: https://bit.ly/37KAvvT #Canva #Beginner #GraphicDesign

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Digital Marketing

6. Skill Ideation & Prototyping [Video]

Learn how to brainstorm ideas with your team in Canva and bring your ideas to life by building prototypes in Canva. Subscribe to our channel to be notified when we upload new videos like this one: https://bit.ly/YTCanvaDirectSub WHAT YOU'LL LEARN How to brainstorm ideas with your team in Canva How to find good brainstorm templates in Canva How to collaborate with your team in Canva Ideation techniques to try with your team How to highlight, sort and group the best ideas in your template How to create a prototype to show ideas to your client _______________ CANVA GRAPHIC DESIGN COURSE This video is part of our Graphic Design Course. The course is made out of Theory lessons and Skill ones, where we take you to the Canva Editor to design! This video is part of Unit 02, make sure you watch the rest of the course: Unit 01 | Seeing like a designer: https://bit.ly/3ivZCsf Unit 02 | Thinking like a designer: https://bit.ly/2YOxfi9 _______________ IN THE MOOD FOR MORE VIDEOS LIKE THIS ONE? Discover short Canva Tips & Tricks: https://bit.ly/3BekZFu Check out our Canva step-by-step tutorials for freelancers and small businesses: https://bit.ly/3i6rUu3 Learn from our brand ambassadors, the Canva Certified Creatives (CCCs): https://bit.ly/2Q3cabW Try our "Canva for Beginners" Free Course: https://bit.ly/37KAvvT #Canva #Beginner #GraphicDesign

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Digital Marketing

Learn how to ideate and prototype solutions for your clients.Once you know the problem then you can start throwing your ideas around, getting down as many as you can. Prototyping will then help you test which ones are working, enabling you to refine as you gather more data. We'll look at ideation techniques and how to test your solution. 🔔 Subscribe to our channel to be notified when we upload new videos like this one: https://bit.ly/YTCanvaDirectSub💡 WHAT YOU'LL LEARN What is ideation What are some popular Brainstorming techniques How to use Sketching to generate ideas How to challenge, sort and choose ideas during a brainstorming What are Prototypes and how to use them Why testing your ideas with prototypes is important_______________✏️ CANVA GRAPHIC DESIGN COURSEThis video is part of our Graphic Design Course. The course is made out of Theory lessons and Skill ones, where we take you to the Canva Editor to design! This video is part of Unit 02, make sure you watch the rest of the course:Unit 01 | Seeing like a designer: https://bit.ly/3ivZCsfUnit 02 | Thinking like a designer: https://bit.ly/2YOxfi9_______________😎 IN THE MOOD FOR MORE VIDEOS LIKE THIS ONE? Discover short Canva Tips & Tricks:https://bit.ly/3BekZFu Check out our Canva step-by-step tutorials for freelancers and small businesses:https://bit.ly/3i6rUu3 Learn from our brand ambassadors, the Canva Certified Creatives (CCCs):https://bit.ly/2Q3cabW Try our "Canva for Beginners" Free Course:https://bit.ly/37KAvvT#Canva #Beginner #GraphicDesign