Facebook is still the defacto social network with over 900 million users. To make money though, it has no other option but to monetize the stream called the Timeline. This puts a lot of clutter onto the screen.
Facebook has also admitted that it hasn’t got its mobile strategy and platforms positioned to take advantage of the explosion in mobile from iPads to Androids and the recently announced Microsoft mobile tablet “Surface“.
This gap in their plans was seen more clearly when they paid a premium price of $1 billion for the mobile photo app Instagram to secure a mobile online asset as a beach head.
Facebook and Apple have also announced a close integration of Facebook for mobile in Apple’s new mobile operating system iOS6. This promises a more seamless and user friendly mobile interface.
Why Google Doesn’t need to Make …