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4 ways to make your e-commerce experience engaging and bright [Video]

Cheap and easy Video Content Marketing

“There’s no place like home for the holidays,” rings truer than ever this year. Due to the pandemic, consumers are avoiding large crowds in-store and instead, opting to shop online to complete their holiday shopping. From the comfort of their own homes, shoppers can safely browse, purchase and deliver gifts for their loved ones.

In fact, Deloitte predicts that holiday e-commerce sales will surge by 25% to 35% this season, amounting to between $182 billion and $196 billion in sales. Brands with an e-commerce presence have a big opportunity to engage with the rising number of online consumers and take a piece of the pie. To grab market share in an uber-competitive environment, they must invest in the right digital tools to create an engaging online customer experience.

Here are a few simple ways brands can enhance their e-commerce sites to engage with customers this holiday season and beyond.

With consumers avoiding stores …

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Reports of rising retail sales suggest Chinese consumers have shaken off coronavirus worry, but the recovery is by no means complete, and spending that has grabbed headlines masks a deeper malaise

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Ecommerce

ASB MAGAZINE: Two-time world champion surferJohn John Florence, in partnership with Clif Bar, has released a new documentary film Tokyo Rising, through Amazon Prime Video.Tokyo Risingchronicles Florences 2019 professional surfing season and quest to earn a position on the inaugural Team USA Olympic surf team. With Kelly Slater on his heels, Florence is faced with a high-stakes decision five months after reconstructive surgery on his ACL. The battle for Olympic qualification comes down to the Pipe Masters on Oahus North Shore.