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Digital Marketing

360-Degree Video a Win for Barbour, Despite Missteps [Video]

Cheap and easy Video Content Marketing

Barbour, the luxury outerwear and fashion brand, is the latest of a growing group of high-end apparel companies to use social media and video technology to democratize the runway. It’s well-known that traditional fashion shows are populated by elite industry insiders and VIPs, but more and more consumers have gotten to experience them thanks to video streaming and social media platforms like Instagram and Snapchat. Some designers have presented their collections exclusively on Instagram, and Topshop–a Facebook and Google+ veteran–streamed its autumn/winter 2016 show on Periscope. Barbour went a step further with its spring/summer 2017 men’s collection, and turned its runway presentation into a digital fashion show with 360-degree video.
The Barbour team used 360-degree cameras to capture the presentation, and then uploaded the footage to its social platforms within an hour. Viewers–who were largely prompted to watch by Instagram posts and Facebook Canvas adverts–then had an almost real-time, panoramic view of the experience.

The results? …

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Digital Marketing

HOW INVOLVE ASIA "PAY PER CLICK" CAMPAIGN WORKS | AFFILIATE MARKETING TUTORIAL [Video]

Here is a tutorial how to search for "pay per click" campaign on Involve Asia. In this video, I'll also show how it works and how to look for advertisement that pays PPC. Involve Asia Sign Up Link: How Involve Asia Works (blog): Join our Facebook Group:#InvolveAsia #PayPerClick #Tutorial

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Digital Marketing

In this weeks Week in Review: Quibi shuts down just six months after launching, Google claims its seeing success from its sandbox experiments, and Snapchat sees growing revenues and user engagement. To receive an update on the industrys top stories every Friday, sign up to the weekly Video Round-Up.