What’s the one thing people want aside from love and acceptance?
More web traffic, of course!
Okay, maybe that’s overstating the case. But what marketers don’t covet more qualified traffic to their blogs, landing pages, and websites?
None that I know.
Increasing blog traffic is something we CoSchedulers are always working on, as well. And we’ve shared some strategies that work extremely well like nailing your personas and taking data-driven approaches.
Today, I’ll share another angle to attract the right folks at the right time: video marketing.
Well, some pretty big claims have been made about its effectiveness and future relevance.
For instance, research shows that:
- Video will be responsible for 80 percent of the world’s internet traffic by 2019.
- 75 percent of mobile web traffic will be video by 2020.
- And today, 33 percent of all online activity is… you guessed it… watching video.
One thing’s for sure: with video’s upward trend, we marketers better know how …