2020 accelerated the pace of e-commerce by leaps and bounds. Trends like personalization and customer experience are shaping the way companies, and customers connect. According to Statista, retail e-commerce sales increased by over a billion $ from 2019 to 2020 and are expected to grow almost another billion by 2021. Sales will continue to grow, reaching over $6.5 billion by 2023.
Ecommerce is a huge and extremely competitive industry. Therefore, you need to continually monitor the trends to be ahead of the competition. At CodeFuel, we collected the top e-commerce trends you need to know in 2021.
1. AR Will Become a Standard for Online Shopping
What once was a “nice to have” feature is now common in more online stores. AR is changing the online shopping experience because it reduces the uncertainty of not being able to try on the product. For instance, companies like IKEA allow customers to overlay their products in any room in the customer’s …