If you’re looking to improve your small business’ online marketing strategy, then you’ve come to the right place. Today, LinkedIn is one of the most popular social media platforms for businesses and professionals looking to build their networks. In fact, LinkedIn is estimated to have over 660 million users worldwide.
If you aren’t using this powerful platform for your small business in 2020, you’re missing out on an invaluable opportunity to grow. Here are 10 of the best LinkedIn marketing strategies that you can implement to help scale your company’s online presence and generate leads.
1. Always Analyze Your Competition
This is a very important step in almost any type of business operation!
After all, if you want your small business to compete with other leading names in your industry, you’ll need to know what they’re up to and what makes them so successful.
We suggest identifying 5-10 small, medium and large scale competitors. Then, …